What Information Should I Ask For?

Request a written disclosure document from the planner. This will either be what's called a Form ADV or an equivalent brochure. This should answer many of your questions. You may then want to follow up with a personal interview, which many planners will do for free.

Basic Information to Gather

  • Financial planning and other financial designations the planner holds
  • Educational background and work experience
  • Licenses to sell certain financial products, such as life insurance or securities
  • Services the planner provides
  • The planner's basic approach to financial planning
  • Areas of specialization
  • Types of clients the planner serves, and any minimum net worth or income requirements
  • Professional affiliations, including membership in the Financial Planning Association
  • How the planner prepares a plan
  • How the planner might address your particular needs
  • Whether the planner or others will implement recommendations from the plan
  • Business relationships the planner has that might present a conflict of interest
  • How the planner is paid for services and typical charges

Face-to-Face

A face-to-face interview should give you a personal sense about the planner. Does the person seem forthright in their answers? Do you have a sense of trust and rapport? Is the person focused on your needs, not selling products?

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